This Privacy Policy explains how www.butterflieshairdesign.co.uk ("Butterflieshairdesign", "we", "us", or "our") collects, uses, stores, and protects your personal data when you visit our website. As the data controller responsible for your information, we are committed to handling your data transparently and in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. By continuing to use www.butterflieshairdesign.co.uk, you acknowledge the practices described in this policy.
Information We Collect
Information You Provide
- Your name and email address when you submit an enquiry or subscribe to our newsletter
- Feedback, comments, or messages sent directly to our team via contact forms
- Any preferences or settings you voluntarily configure on the site
Information Collected Automatically
- IP address and approximate geographic location
- Browser type, version, and operating system
- Pages visited, time spent on each page, and referring URLs
- Device identifiers and screen resolution data
- Clickstream data, including interactions with affiliate links to casino operators
Cookies We Use
Like most websites, www.butterflieshairdesign.co.uk uses cookies and similar tracking technologies to ensure the site functions correctly, understand how visitors engage with our casino review content, and deliver relevant information. You can manage your cookie preferences at any time through your browser settings or our on-site cookie banner.
| Cookie Type | Purpose | Retention |
|---|---|---|
| Essential | Enables core website functionality, security, and session management | Session / up to 12 months |
| Analytics | Collects anonymised data on visitor behaviour to help us improve site performance and content quality | Up to 26 months |
| Affiliate / Marketing | Tracks referrals to casino operator partners and measures the effectiveness of affiliate links | Up to 30 days |
| Preferences | Remembers your cookie consent choices and display preferences across visits | Up to 12 months |
| Third-Party | Set by integrated third-party services such as analytics platforms and embedded content providers | Varies by provider |
How We Use Your Data
- To operate, maintain, and improve www.butterflieshairdesign.co.uk and its casino review content
- To respond to your enquiries and provide customer support
- To send you newsletters or updates about new reviews, where you have given consent
- To analyse site traffic and user behaviour in order to enhance user experience
- To track affiliate referrals and measure the performance of operator partnerships
- To comply with legal obligations under UK law and regulatory requirements
- To detect, prevent, and address technical issues or fraudulent activity
Legal Bases for Processing
We process your personal data in accordance with the UK GDPR and, where applicable, the EU GDPR. Our legal bases for processing include: consent, which you provide when accepting non-essential cookies or subscribing to communications; legitimate interests, pursued by us in operating a casino review platform, analysing site performance, and maintaining affiliate relationships, provided these interests are not overridden by your rights; and legal obligation, where processing is necessary to comply with applicable UK law. Where we rely on consent, you have the right to withdraw it at any time without affecting the lawfulness of prior processing.
Third Parties & Affiliate Links
www.butterflieshairdesign.co.uk contains affiliate links to licensed casino operators, including those reviewed on our platform. When you click these links, you may be directed to third-party websites governed by their own privacy policies, over which we have no control. We also use third-party analytics providers, such as Google Analytics, to collect aggregated, anonymised data about site usage. These providers may process data outside the UK; where this occurs, appropriate safeguards are in place in accordance with UK GDPR transfer mechanisms. We do not sell your personal data to any third party.
Your Privacy Rights
- Right of Access: Request a copy of the personal data we hold about you
- Right to Rectification: Ask us to correct inaccurate or incomplete data
- Right to Erasure: Request deletion of your personal data where no legitimate reason exists for its continued processing
- Right to Data Portability: Receive your data in a structured, commonly used format
- Right to Object: Object to processing based on legitimate interests or for direct marketing purposes
- Right to Restrict Processing: Request that we limit how we use your data in certain circumstances
To exercise any of these rights, please contact us directly via the details provided on www.butterflieshairdesign.co.uk. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk if you believe your data has been handled unlawfully.
Data Security & Retention
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, disclosure, alteration, or destruction. Personal data is retained only for as long as necessary to fulfil the purposes outlined in this policy, or as required by law. Contact form submissions are retained for up to 24 months, after which they are securely deleted. Anonymised analytics data may be retained for longer periods for statistical purposes.
Contact
If you have any questions, concerns, or requests regarding this Privacy Policy or the way Butterflieshairdesign handles your personal data, please get in touch with our team. You can reach us through the contact page available on www.butterflieshairdesign.co.uk. We aim to respond to all privacy-related enquiries within 30 days in accordance with our obligations under the UK GDPR. This policy was last reviewed and updated in 2026 and may be amended periodically; any changes will be published on this page.